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Associate Brand Manager

Date: Jun 23, 2022

Location: Chicago, IL, US

Company: Dart Container

Key contributor to the overall CP Business Team. Supports the Solo brand’s strategic choices, product and commercial innovations, holistic communication plans and brand execution across all media and consumer touch points.  Contributes and in some cases leads initiatives related to marketing, as well as the overall execution and delivery of results.  This individual will have strong analytical skills and will act as a strategic partner with sales, innovation, finance, customer marketing and our agency partners.

 

Work Schedule - Hybrid (3 days at the office, 2 days at home)

 

Day-to-Day Role:

Tracking & Reporting

•    Tracks business performance trends, opportunities and drivers, leveraging a mix of syndicated consumption data, shipment or other available data  

•    Analyzes data and identifies insights through our data platforms (Nielsen, IRI, financial, consumer, customer) and makes recommendations to support business initiatives and/or actionable tasks to drive results

•    Conducts regular competitive research, monitors brand health and performance, and hosts share outs with cross-functional teams

•    Assists with the development of Business Reviews for the brand

•    Regularly attends demand and project update meetings

•    Provides timely business strategy performance updates to key stakeholders

Brand Building

•    Serves as the brand steward and product expert to include maintaining brand standards, consumer communication, manufacturing and quality processes and requirements

•    Supports brand team in managing the development and execution of graphics and product design and execution of new product structures, graphic product designs, packaging graphics, and overall maintenance for the brand 

•    Exhibits understanding of consumer, shopper, customer, and channel as it relates to segment, brand, and category

•    Develops and executes key brand initiatives from inception to completion.  Projects may be consumer, trade/customer, or manufacturing driven

Strategy Planning & Execution

•    Assists in the development of portfolio innovation strategy and annual brand portfolio plan recommendations

•    Assists in development and execution of consumer communication strategy and programs/ materials

•    Supports the brand team in the marketing plan execution

•    Pro-actively translates strategy into actionable plans

Cross-Functional Team Support

•    Partners extensively with cross-functional team members to ensure alignment and success

•    Works closely with the brand and sales teams to provide support in developing customer presentations and account specific marketing programs

•    Guides development of product sell sheets/brochures/broker bulletins, product sample materials for field sales

and customer/sales presentation materials

•    Demonstrates ability to lead and initiate new products initiatives from concept to commercialization, motivating cross-functional teams to achieve key deliverable goals

•    Builds strong information/relationship network with field sales to obtain customer and market understanding to include attending key customer meetings and market visits 

Core Skills and Qualifications:

The ideal candidate must possess all of the following:

•    Bachelor’s Degree with an emphasis in Marketing or Business

•    Three (3) years of experience in CPG brand marketing

•    Comprehensive knowledge of and experience using Nielsen and/or IRI consumption data

•    Analytical skills with ability to convert data into solid strategic recommendations

•    Organizational skills including the ability to prioritize workload to meet deadlines

•    Strong attention to detail and accuracy

•    Ability to establish project plans, regularly monitor and track progress on work projects, and communicate with project partners

•    Ability to think strategically and see how parts interact with the big picture

•    Ability to utilize business sense and creativity to develop new ideas and solutions

•    Ability to maintain composure and adapt in a dynamic, fast-paced, customer-focused work environment characterized by rapid change, minimal lead times, and multiple competing priorities

•    Excellent verbal and written communication skills necessary in order to persuade and influence decision making of individuals, groups, or work teams, and to explain difficult issues

•    Ability to effectively present to an audience

•    Experience using Microsoft Office, including the ability to create basic reports, documents, presentations and spreadsheets in MS Word, MS Excel, and MS PowerPoint

Preferred Skills and Qualifications:

•    MBA in Marketing

Overview: As the manufacturer of Dart® and Solo® brand products, Dart Container is an industry leading single-use food and beverage packaging company. With 15,000 employees and 40+ locations worldwide, Dart offers more than 4,000 products used every day in restaurants, hospitals, schools and homes around the globe.

Benefits: Dart Container full-time employees enjoy great benefits, including medical, dental, vision, life insurance, 401(k) with company matching contributions, paid vacation, paid holidays, short-term disability, tuition assistance, product discounts and more.

Dart Container is a drug-free workplace.  Candidates are subject to a drug test (excluding THC*/marijuana/cannabis) and background check at the time of offer.

*THC testing ONLY when such testing is required by law.

Dart Container is an equal opportunity employer and will consider all candidates for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, disability status, protected veteran status, or any other characteristic protected by law.

https://www.dartcontainer.com/eeoaa/

If you have a disability and need an accommodation to access this website or for the application process, you should call Dart at (800) 545-3278 Ext 3370 or email us at ADArequests@dart.biz. Relay calls can be made by dialing 711 or the relay number for your state.

If you experience difficulty applying online, you may call (800) 545-3278 Ext 3390 or email us at applicationassistance@dart.biz for assistance.


Nearest Major Market: Chicago

Job Segment: Brand Manager, Marketing Manager, Branding, MBA, Field Sales, Marketing, Management, Sales