Consumer Insights Intern - Front End Innovation

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Date: Nov 7, 2018

Location: Lincolnshire, IL, US

Company: Dart Container

Dart Container makes some of the most globally-recognized brands and products that people use every single day. Our Consumer Insights Intern will assist our front-end innovation team in researching trends in the market along with evaluating the needs of our consumers so that we can determine what the best new products will be to hit the hands of our customers.

 

We are seeking a detail-focused student who has a natural curiosity and a thirst for learning to help us research market trends and to actively participate in front end innovation projects. The Intern will have the opportunity to work with a driven, relaxed and casual team that recognizes the importance of having a strong work/life balance.

Day-to-Day Role:

  • Collaborate and participate in business meetings with our Front End Innovation and Consumer Products Marketing teams
  • Conduct primary and secondary research on front end innovation projects
  • Develop a web-based research plan that identifies sources for consumer needs identification as well as sources for expected outcomes and success metrics
  • Work with management to develop insights through the analysis of multiple data sources
  • Assist in preparation for qualitative learning plan generation sessions (e.g., question storming)
  • Create discussion guides and conduct interviews with customers and consumers to assess needs and satisfaction with competitive solutions
  • Research and collect competitive data by obtaining information from in-store, web research, and identified resources
  • May have the opportunity to travel domestically to corporate locations 

Core Skills and Qualifications:

The ideal candidate must possess all of the following:

  • Requires one of the following:
    • Junior or Senior student status working toward a Bachelor’s degree with an emphasis in Psychology, Marketing Research, Consumer Insights, Business Administration , or related field of study.  Must have successfully completed coursework in Consumer Insights 
    • Bachelor’s Degree with successful completion of a Master’s course in Consumer Insights that included a project assignment
    • Working toward a Master’s degree with an emphasis in Psychology, Marketing Research, Consumer Insights, MSMR, MMR, MBA with a consumer insights concentration, or related field of study
  • Microsoft Word skills to include the ability to create reports containing graphs and other advanced functions (e.g., create templates that utilize macros, adding content controls, setting user permissions)
  • Microsoft Excel skills to include the ability to create spreadsheets (e.g., formulas such as V-lookup, graph, pivot tables)
  • Ability to calculate, analyze, and interpret mathematical information such as percent differences, ratios, median, mean, weighted average, etc.
  • Strong written and oral communication skills in order to clearly explain options and solutions to end-users.  Submittal of a written report from school or work is required. 
  • Ability to utilize business sense and creativity to develop new ideas and solutions
  • Strong attention to detail and accuracy
  • Ability to streamline processes, integrate, and associate information gathered from multiple sources and apply to projects

Preferred Skills and Qualifications:

  • Working toward a Master’s degree with an emphasis in Psychology, Marketing Research, Consumer Insights, MSMR, MMR, MBA with a consumer insights concentration, or related field of study
  • Completion of first year of graduate school
  • Ability to obtain and maintain a valid driver's license

 

All students must provide their own housing and transportation for the duration of the internship

Overview: As the manufacturer of Dart® and Solo® brand products, Dart Container is an industry leading single-use food and beverage packaging company. With 15,000 employees and 40+ locations worldwide, Dart offers more than 4,000 products used every day in restaurants, hospitals, schools and homes around the globe.

 

If you experience difficulty applying online, you may call (800) 545-3278 Ext 3390 or email us at applicationassistance@dart.biz for assistance.

Dart Container is an equal opportunity employer and will consider all candidates for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, disability status, protected veteran status, or any other characteristic protected by law.

https://www.dartcontainer.com/eeoaa/

If you have a disability and need an accommodation to access this website or for the application process, you should call Dart at (800) 545-3278 Ext 3370 or email us at ADArequests@dart.biz. Relay calls can be made by dialing 711 or the relay number for your state.

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Nearest Major Market: Chicago

Job Segment: Intern, Front End, Market Research, MBA, Entry Level, Technology, Marketing, Management

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